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Advance your mission with compelling copy

Freelance copywriting for education brands

Trusted partner of colleges and universities,
K–12 schools, edtech companies & nonprofits

Meet Your New Favorite Education Copywriter

Looking for a creative partner to write copy that actually gets results for your educational organization? Well, you've come to the right place! I'm Sara Kuehl, and I've dedicated my career to 2 passions: the written word and the social good.

 

After 15 years with in-house creative teams in higher education, â€‹I know what it's like to juggle more communications needs than you have time to write. To translate academic and technical jargon in ways that resonate. To tailor messages for students, parents, educators, donors, and administrators.

 

Now, I'm bringing all of that experience to help my clients craft messages that work as hard as they do. But enough about me. Let's talk about you and your goals.

Portrait of Sara Kuehl, freelance education copywriter and editor

How can I help you?

editor revising nonprofit communications on a laptop

Copywriting

Persuade your audience to take action

proofreader correcting grammar on a nonprofit's print report

Editing

Polish your writing to maximize its impact

Award-Winning Education Copywriting
Proven to Inspire Growth

College graduate posing with their school mascot, an eagle
39th annual Educational Advertising Award Gold Winner

UNIVERSITY OF SOUTHERN MISSISSIPPI

Increased inquiries 
48% year over year

"Sara's writing style is both effective and compelling. Her ability to capture the essence of a message resonates well with the target audience."

Jamie Humbert

Enrollment Marketing Manager, Encoura

2 green leaves

WORDS IN ACTION

Check out samples of my work for education brands like yours.

Green Leaf

What's it like to work with me?

​Sara is a treasure. She's easily among the best copywriters and overall creative partners I've worked with in my 20+ year career. She's full of great ideas, has a subtle mastery of voice and tone, and is a gracious, warm presence on our team.

Dan Reiss

Creative Director at Outlier.org

Let's work together.

Root and Bloom Communications logo

​​Freelance copywriting and editing services for higher education, K–12 schools, edtech, and nonprofits

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Based in Rochester, NY.
Serving clients across North America.

Certified WBE in Monroe County Stamp

Certified Woman-owned Business Enterprise (WBE), Monroe County, NY

© 2025 Root and Bloom Communications LLC 

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